INSIGHTS

Perspectives on building companies in fragmented markets.

Drakos publishes original perspectives on vertical SaaS, operations strategy, and the experience of building and scaling software companies in fragmented industries.

INDUSTRY

Why Vertical SaaS Wins in Fragmented Markets

The conventional wisdom in software says build horizontal — one tool for every industry scales faster and costs less to acquire customers. That logic holds in consolidated markets with established buying patterns. In fragmented markets, it produces software that serves no one particularly well.

June 2026Read →
PRODUCT

Building Software That Operators Actually Use

There is a persistent gap in enterprise software between what performs well in a sales demonstration and what functions correctly at six in the morning on a job site. Closing that gap requires something most software teams do not have access to — firsthand operational experience in the industry being served.

June 2026Read →
OPERATIONS

Why Flat Rate Pricing Is the Only Honest Model for Growing Businesses

Per-user and per-unit pricing models have become so standard in enterprise software that their fundamental design flaw often goes unexamined. That flaw is straightforward: the pricing model charges customers more money at precisely the moment they are doing best.

June 2026Read →
COMPANY

The Drakos Approach: How We Identify, Build, and Launch Vertical Platforms

Building a portfolio of vertical SaaS platforms simultaneously is not a strategy most software companies pursue. The conventional approach is to identify one market, build one product, and scale it until it reaches its ceiling before considering what comes next. Drakos operates on a different model.

June 2026Read →